02.25.09

Signs, Signs, Everywhere There’s Signs

Posted in Business 'n Economics at 5:46 pm by Benjamin Ross

There may be no better space to advertise than one where you are guaranteed to have thousands of eyes constantly staring at every day of the year.  Unlike most blatant examples of commercialization, I have to say this one actually blends favorably with the environs, especially with the cloudy Shanghai skies.

shanghai bund advertisement
 
advertisement on huangpu river
 
floating sign in shanghai
 
floating sign on huangpu river
 

By the way, the Gumbyesque character appearing to the right of the electronic board and on the board of the last two pictures is Haibao, the now ubiquitous mascot of Shanghai World Expo 2010

3 Comments »

  1. James China said,

    February 25, 2009 at 6:59 pm

    I think I am typically more economically free than most people who are like me and in my age group, but this seems a little ridiculous to me. In the end I must say if you’re getting the business more power to you?!

  2. Nick China said,

    February 25, 2009 at 8:40 pm

    Volkswagen Shanghai deserves a mention for this outdoor campaign to promote its latest model La Vida through a flying electronic video lightship. 😉 Saw it in both Shanghai and Suzhou last year.. i believe it toured around the country.

    http://marketing-interactive.com/news/9566

  3. luna China said,

    February 25, 2009 at 9:55 pm

    I like your website of “how to order chinese food dot com”.It is very good.
    But some chinese character is not correct.“干扁豆角”should be 干煸豆角;“鸡抓”should be “鸡爪”.

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